Plug-in Agency
Social media Packages
Social Media Process
An important aspect of brand awareness, visibility and recognition. It’s also a great way to interact with your customers which contributes towards higher conversion rates and increases brand loyalty, traffic and enhanced SEO rankings.
Content marketing supports the user journey, especially in the consideration phase when research is undertaken by your customer. When learning to understand our customer better, content assists with measuring engagement rates and informs us about which content is performing better and what gets shared.
Four step process
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Strategy and research We develop a strategy and plan for your social profiles, along with identifying the right channels for your brand. Research is conducted to determine the best content pillars to guide the creation process. |
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Content creation Based on the approved strategy, we roll out a content calendar that involves the written message and visuals to complement each post. |
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Publish content Social media content is scheduled according to the approved content calendar a week before the first month. |
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Report and refine A monthly report, along with insights, will be sent to provide support by refining the strategy and plan. |
Social Media Management
Strategy and research is a once-off task to all social media packages. We develop a strategy and plan for your social profiles, along with identifying the right channels for your brand. Research is conducted to determine the best content pillars to guide the creation process.
Copywriting
Design
Hashtag research
Posting according to your time zone
Community management (during office hours – 24hour revert frame)
• Weekend comments & messages will be attended to on Monday
• Reply to comments & messages
• Joining relevant social groups (sharing the appropriate post to groups once a week)
• Inviting potential clients to your page (leads received from post likes and comments) Reporting
• Month end report
• Comments & messages
Social Media Management
Option 1
Facebook and Instagram populated with the same content
Content writing
3 posts per week
Graphics
Yes, Output formats differ depending on content.
Posting
Yes
Community management
Yes
Reporting
Yes
Option 2
Facebook and Instagram populated with the same content
Content writing
5 posts per week
Graphics
Yes, Output formats differ depending on content.
Posting
Yes
Community management
Yes
Reporting
Yes
* Community management on generic comments. A support person must be allocated to respond on technical queries via WhatsApp to your Tap community management. A maximum of 50 comments per month. If the amount exceeds the package shall be adjusted with prior consent. A minimum of three-month commitment is required. Prices excludes VAT. Payment required in advance for work to commence.
Social Media Content
Strategy and research is a once-off task to all social media packages. We develop a strategy and plan for your social profiles, along with identifying the right channels for your brand. Research is conducted to determine the best content pillars to guide the creation process.
Copywriting
Design
Hashtag research
Social Media Content
Option 1
Facebook and Instagram populated with the same content
Content writing
3 posts per week
Graphics
Yes, Output formats differ depending on content.
Posting
No
Community management
No
Reporting
No
Option 2
Facebook and Instagram populated with the same content
Content writing
5 posts per week
Graphics
Yes, Output formats differ depending on content.
Posting
No
Community management
No
Reporting
No
* A minimum of three-month commitment is required. Prices excludes VAT. Payment required in advance for work to commence.
Output formats differ depending on the content
Images
Infographics
Poll
Article/Blog
