Animation FAQ

Can the video use our company colours and assets?

Absolutely! We always incorporate any fonts, logos, colours, or other brand standards you have to fit the video to your company.

I have my own illustrations. Can we use them in the video?

The short answer is YES. Just sometimes the images need to have been created in a scalable (vector) format so that we can work with them and they’ll look crisp in video form.
Sometimes visuals created for websites and design aren’t made that way and look poor when used in video. However, if we can re-create the visual in a vector format, then it is possible.

Is there support after production is finished?

Yes. We save all assets and project files in case you’d like to make any changes or adjustments in the future. This can happen when a logo or slogan changes. There will be an hourly rate involved.

Can you help me with script?

Sure, we can help you with the script as well as create the concept for your marketing message.

If I already have my own script, can we use that?

Sure. We will also help you edit it and make sure it works well as an animated video. Many provided scripts are well written but without animation in mind so we are happy to help make sure everything is aligned to work in the animated explainer video style.

Can you mix live action video or screen capture in the animated video?

Yes, that is possible.

What software do you use for production?

We use the best, industry standard software on the market which is the Adobe suite of products. It includes Photoshop and Illustrator for creating visuals, After Effects for animation and effects, and Premiere for editing and finalization.

How many people are involved in the production process?

When you work with TAP, you get the talents of an entire team. This generally includes a creative director managing the project, a scriptwriter, two 2D animators, storyboard artist, 2 illustrators, VO artist, sound designer, and editor.

How long does the animation production process take?

Most projects take between 10 days and 2 weeks from start to finish.
However, this is also dependent on you, the client, and how quickly you revert.

How does your revision work?

You’ll have 2 free revisions for every stage in the process except for the VO (voice over) stage. However, you can have unlimited revisions for an agreed price.